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Cold emails are losing power. Podcasts are building trust
Cold emailing has long been a popular strategy—not only for sales, but also for networking and public relations. It’s an effective way to acquire clients and grow your business. However, it’s been over three decades since cold emailing was introduced, and the landscape has changed significantly. Let us show you how. Backlinko conducted research on cold emails in 2019, and here’s what they found: Only 8.5% of emails receive a response Cold outreach emails with long subject li
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